Principles of marketing / (Record no. 40228)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00909nam a22002777a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220411110333.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220318b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 027375243X |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 97809780273752431 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MSULIB |
| Language of cataloging | English |
| Description conventions | rda |
| Original cataloging agency | rda |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 PRI |
| Item number | |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 9 (RLIN) | 10995 |
| Relator term | author |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc | created by Philip Kotler, Gary Armstrong, and Prafulla I. Agnihotri . |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Thirteenth Edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Name of producer, publisher, distributor, manufacturer | Pearson Education, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 514 pages |
| Dimensions | 26 cm. |
| Other physical details | Illustrations |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| content type term | text |
| 337 ## - MEDIA TYPE | |
| source | unmediated |
| media type term | rdamedia |
| media type code | n |
| 338 ## - CARRIER TYPE | |
| source | volume |
| carrier type term | rdacarrier |
| carrier type code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary. |
| 9 (RLIN) | 11066 |
| Relator term | author |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Agnihotri Prafulla Y. |
| Relator term | author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type | Public note | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Batanai Library | Batanai Library | Open Shelf | 18/09/2007 | Prestige | 54.00 | 51 | HF5415 KOT | BK1959 | 18/03/2019 | 17/03/2019 | 72220 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Batanai Library | Batanai Library | Open Shelf | 09/03/2011 | Model | 35.00 | 42 | HF5415 KOT | BK58115 | 13/11/2019 | 12/11/2019 | 89814 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Batanai Library | Batanai Library | Open Shelf | 04/03/2011 | Best Books | 35.00 | 55 | HF5415 KOT | BK57504 | 01/11/2019 | 28/10/2019 | 89714 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Batanai Library | Batanai Library | Open Shelf | 07/04/2014 | 38.00 | 4 | HF5415 PRI | BK59401 | 09/10/2017 | 07/10/2017 | 92137 | 18/09/2017 | Book | |||||||
| Library of Congress Classification | Harare Campus Library | Harare Campus Library | Open Shelf | 20/09/2016 | Just Books | 35.00 | 44 | HF5415 KOT | BK109514 | 12/08/2022 | 07/08/2022 | 130874 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Harare Campus Library | Harare Campus Library | Core Collection | 20/09/2016 | Just Books | 35.00 | 43 | HF5415 KOT | BK109523 | 23/06/2021 | 12/06/2021 | 130875 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Harare Campus Library | Harare Campus Library | Open Shelf | 20/09/2016 | Just Books | 35.00 | 46 | HF5415 KOT | BK107747 | 31/10/2024 | 24/10/2024 | 130876 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Harare Campus Library | Harare Campus Library | Open Shelf | 14/09/2015 | Judith Mavodza | 56.00 | 40 | HF5415 KOT | BK105391 | 17/10/2024 | 10/10/2024 | 128267 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Harare Campus Library | Harare Campus Library | Open Shelf | 14/09/2015 | Judith Mavodza | 59.00 | 41 | HF5415 KOT | BK105337 | 26/05/2020 | 15/03/2020 | 128266 | 18/09/2017 | Book | 2 | |||||
| Library of Congress Classification | Main Library | Main Library | Core Collection | 03/10/2011 | 42.00 | 69 | HF5415 KOT | BK3055 | 05/09/2018 | 05/09/2018 | 72880 | Core Collection | ||||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 05/05/2006 | 42.00 | 45 | HF5415 KOT | BK2795 | 07/09/2017 | 26/05/2017 | 65819 | 18/09/2017 | Book | |||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 03/10/2011 | 44.00 | 50 | HF5415 KOT | BK125409 | 25/03/2018 | 18/03/2018 | 65817 | Book | Several pages missing | |||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 05/05/2006 | 44.00 | 12 | HF5415 KOT | BK45497 | 05/11/2019 | 05/11/2019 | 65818 | 18/09/2017 | Book | |||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 02/02/2012 | Model | 88 | HF5415KOT | BK72240 | 17/10/2023 | 17/10/2023 | 102918 | 18/09/2017 | Book | 1 | ||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 16/11/2012 | Windmill | 74.96 | 23 | HF5415 KOT | BK80603 | 17/10/2023 | 17/10/2023 | 110130 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 07/04/2014 | 38.00 | 66 | HF5415 KOT | BK77544 | 17/10/2023 | 17/10/2023 | 117438 | 18/09/2017 | Book | |||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 23/09/2014 | CPS Consultus | 37.00 | 63 | HF5415 KOT | BK96482 | 09/11/2019 | 04/11/2019 | 120615 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 23/09/2014 | CPS Consultus | 19.55 | 54 | HF5415 KOT | BK96443 | 05/11/2019 | 29/10/2019 | 120614 | 23/09/2014 | Book | ||||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 16/11/2012 | Windmill | 74.96 | 53 | HF5415 KOT | BK80624 | 13/11/2019 | 06/11/2019 | 110129 | 12/01/2018 | Book | ||||||
| Library of Congress Classification | Zvishavane Library | Zvishavane Library | Open Shelf | 16/11/2012 | Windmill | 74.96 | 37 | HF5415 KOT | BK80619 | 07/09/2017 | 21/04/2016 | 110131 | 18/09/2017 | Book | ||||||
| Library of Congress Classification | Zvishavane Library | Zvishavane Library | Open Shelf | 23/09/2014 | CPS Consultus | 19.55 | 42 | HF5415 KOT | BK96485 | 12/08/2022 | 05/08/2022 | 120613 | Book | 1 |