Midlands State University Library

Generating breakthrough new product ideas (Record no. 35238)

MARC details
000 -LEADER
fixed length control field 00644nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field ZW-GwMSU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170918164642.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130826b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780973282726
040 ## - CATALOGING SOURCE
Transcribing agency MSU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name COOPER, Robert G.
245 ## - TITLE STATEMENT
Title Generating breakthrough new product ideas
Remainder of title feeding the innovation funnel
Statement of responsibility, etc Robert G. Cooper
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc [s.l]
Name of publisher, distributor, etc Product development institute
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 256 p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New product development
9 (RLIN) 20222
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability in business
9 (RLIN) 13164
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name EDGETT, Scott J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification     Doctor of Business Leadership Library Doctor of Business Leadership Library Open Shelf 23/08/2013 Regent 48.00 3 HF5415.I53 COO BK89559 10/03/2019 10/03/2019 114977 18/09/2017 Book
    Library of Congress Classification     Main Library Main Library Open Shelf 23/08/2013 Regent 48.00 5 HF5415.I53 COO BK89555 07/09/2017 06/09/2016 114978 18/09/2017 Book
    Library of Congress Classification     Main Library Main Library Open Shelf 23/08/2013 Regent 48.00 1 HF5415.I53 COO BK89533 07/09/2017 13/03/2014 114976 18/09/2017 Book