Midlands State University Library

Advertising in Canada : (Record no. 23166)

MARC details
000 -LEADER
fixed length control field 00582cam a22002172 4500
001 - CONTROL NUMBER
control field 0000018394
003 - CONTROL NUMBER IDENTIFIER
control field ZW-GwMSU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170918155942.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080116s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0075499290 (hbk) :
040 ## - CATALOGING SOURCE
Transcribing agency OST
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name DARMON, Rene Y.
9 (RLIN) 8238
245 10 - TITLE STATEMENT
Title Advertising in Canada :
Remainder of title a managerial approach
Statement of responsibility, etc Rene Y. Darmon
250 ## - EDITION STATEMENT
Edition statement ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Toronto :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 1991.
300 ## - PHYSICAL DESCRIPTION
Extent 634 p ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
Geographic subdivision Canada
9 (RLIN) 8239
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name LAROCHE, Michel
9 (RLIN) 8240
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Main Library Main Library Open Shelf 19/10/2006 38.00   HF5821 DAR BK72873 07/09/2017 68251 18/09/2017 Book