MARC details
000 -LEADER |
fixed length control field |
02357nam a22002657a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
ZW-GwMSU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20241009103456.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
241009b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781108969857 |
040 ## - CATALOGING SOURCE |
Language of cataloging |
English |
Transcribing agency |
MSULIB |
Description conventions |
rda |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HC79.155 MOR |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Morabito, Vincenzo |
Relator term |
author |
245 10 - TITLE STATEMENT |
Title |
Digital entrepreneurship : |
Remainder of title |
management, systems and practice / |
Statement of responsibility, etc |
created by Vincenzo Morabito |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Name of producer, publisher, distributor, manufacturer |
Cambridge University Press, |
Date of production, publication, distribution, manufacture, or copyright notice |
2022 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
240 pages : |
Other physical details |
illustrations ; |
Dimensions |
24 cm |
336 ## - CONTENT TYPE |
Source |
rdacontent |
content type term |
text |
337 ## - MEDIA TYPE |
source |
rdamedia |
media type term |
unmediated |
media type code |
n |
338 ## - CARRIER TYPE |
source |
rdacarrier |
carrier type term |
volume |
carrier type code |
nc |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes index |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Strategy and management. Digital entrepreneurship and digital business Digital entrepreneurship and innovation Digital entrepreneurship and digital marketing Digital entrepreneurship education and skills Digital business systems. Digital ICT challenges for digital entrepreneurship Digital entrepreneurship and social media Digital entrepreneurship and the Internet of Things (IoT) Digital entrepreneurship and blockchain Industries. Fintech Manufacturing Fashion Conclusion |
520 ## - SUMMARY, ETC. |
Summary, etc |
A comprehensive guide to digital entrepreneurship, bridging academic research and industry practice. Morabito provides a strategic overview of the main challenges and trends related to digital entrepreneurship, structured in three parts. Part I focuses on strategy and management issues, guiding readers through the theory and practice of building, implementing and growing new digital ventures and outlining the skills that are necessary for digital entrepreneurs to succeed and lead. Part II focuses on digital business systems, describing the main technological aspects that support and comprise the core infrastructure for digital entrepreneurship, including social media and the Internet of Things. Finally, Part III provides analyses of three core industries in which digital ventures are particularly important: fintech, manufacturing and fashion. Digital Entrepreneurship will appeal to students and researchers in the areas of digital strategy/innovation and information systems management. It will also be of interest to practitioners looking to develop or innovate digital ventures |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Entrepreneurship |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Strategic planning |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Book |