MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01846nam a22002657a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241003103351.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
241003b |||||||| |||| 00| 0 eng d |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER |
|---|
| International Standard Serial Number |
14775212 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
MSU |
| Language of cataloging |
English |
| Transcribing agency |
MSU |
| Description conventions |
rda |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.1265 INT |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sukoco, Badri Munir |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Co-consumption and co-production inside a brand community : |
| Remainder of title |
a socio-cognitive perspective/ |
| Statement of responsibility, etc. |
created by Badri Munir Sukoco, Wann-Yih Wu and Hsih-Hsien Liu |
| 264 1# - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Geneva : |
| Name of producer, publisher, distributor, manufacturer |
Inderscience, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2016. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| Content type code |
txt |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| Media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| Carrier type code |
nc |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
International journal of internet marketing and advertising |
| Volume/sequential designation |
Volume 10, number 1/2 |
| 520 3# - SUMMARY, ETC. |
|---|
| Summary, etc. |
This study adopts social cognitive theory to investigate knowledge sharing behaviour, co-consumption and co-production, among members inside a brand community. Moreover, this study proposes that members of such community form two general expectations from the community, self-related and socially related expectations. Responses from members of the Wii community indicate that markers of brand community as an environmental factor form members' expectations and enact knowledge sharing behaviour. Further, the results exhibit that socially related expectations positively influence knowledge sharing behaviour, while self-related expectations have opposite effects. In summary, this study demonstrates the relevance of brand community markers and members' expectations which provides a new perspective of knowledge sharing behaviour. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Markers of a brand community |
| Form subdivision |
Self-related expectations |
| General subdivision |
Social cognitive theory |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wu, Wann Yih |
| Relator term |
co author |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Liu, Hsih-Hsien |
| Relator term |
co author |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
https://doi.org/10.1504/IJIMA.2016.076990 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Journal Article |