Corporate storytelling for branding and perceptual influences of internal stakeholders : (Record no. 167338)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00863nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241018073648.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240926b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MSU |
| Language of cataloging | English |
| Transcribing agency | MSU |
| Description conventions | rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.125 NYA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Nyagadza, Brighton |
| Relator term | author |
| 245 10 - TITLE STATEMENT | |
| Title | Corporate storytelling for branding and perceptual influences of internal stakeholders : |
| Remainder of title | a study of selected listed companies in Zimbabwe |
| Statement of responsibility, etc | created by Brighton Nyagadza |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Gweru : |
| Name of publisher, distributor, etc | Midlands State Univesity, |
| Date of publication, distribution, etc | 2023. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 333 leaves |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| content type term | text |
| -- | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| media type term | unmediated |
| media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| carrier type term | volume |
| carrier type code | nc |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Branding (Marketing) |
| Geographic subdivision | Zimbabwe |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Storytelling |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kadembo, Ernest M. |
| Relator code | Prof. |
| Relator term | Supervisor |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Makasi, Africa |
| Relator code | Dr |
| Relator term | co-supervisor |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Dissertation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | PostGraduate Studies Library | PostGraduate Studies Library | - Special Collections | 26/09/2024 | (2023) | HF5415.125 NYA | D001846 | 26/09/2024 | DD03513 | 26/09/2024 | Dissertation | for in-house use only |