MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01807nam a22002897a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230522152830.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
230522b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789814646154 |
| 040 ## - CATALOGING SOURCE |
|---|
| Language of cataloging |
English |
| Transcribing agency |
MSULIB |
| Description conventions |
rda |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30.28 ROT |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rothaermel, Frank T. |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Strategic management / |
| Statement of responsibility, etc |
created by Frank T Rothaermel. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Second edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Name of producer, publisher, distributor, manufacturer |
McGraw-Hill Education, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2015. |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2015 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxiv, various pagination : |
| Other physical details |
illustrations, |
| Dimensions |
26 cm |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| source |
rdamedia |
| media type term |
unmediated |
| media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| source |
rdacarrier |
| carrier type term |
volume |
| carrier type code |
nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes index |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
What is strategy, and why is it important?<br/>Strategic leadership : managing the strategy process<br/>External analysis : industry structure, competitive forces, and strategic groups<br/>Internal analysis : resources, capabilities, and core competencies<br/>Competitive advantage, firm performance, and business models<br/>Business strategy : differentiation, cost leadership, and integration<br/>Business strategy : innovation and entrepreneurship<br/>Corporate strategy : vertical integration and diversification<br/>Corporate strategy : mergers and acquisitions, strategic alliances<br/>Global strategy : competing around the world<br/>Organizational design : structure, culture, and control<br/>Corporate governance and business ethics |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Combining quality and user-friendliness by synthesizing theory, empirical research, and practical applications, this edition is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Strategic planning |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Book |