Strategic marketing management 1999-2000 (Record no. 151115)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00689nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190731155511.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190731b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8176491306 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | RDA |
| Language of cataloging | English |
| Transcribing agency | MSU |
| Description conventions | rda |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | FIFIELD. Paul |
| Relator term | Author |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing management 1999-2000 |
| Remainder of title | planning and control, analysis and decision |
| Statement of responsibility, etc | Paul Fifield and Colin Gilligan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Viva books Pvt Ltd |
| Date of publication, distribution, etc | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 325 pages |
| Other physical details | ill. |
| Dimensions | 32 cm. |
| 336 ## - CONTENT TYPE | |
| Source | rdamedia |
| content type term | txt |
| 337 ## - MEDIA TYPE | |
| source | rda |
| media type term | rdamedia |
| media type code | n |
| 338 ## - CARRIER TYPE | |
| source | rdamedia |
| carrier type term | unmediated |
| carrier type code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | includes an index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Withdrawn | Withdrawn | Withdrawn | 31/07/2019 | HF5415.13 FIF | BK113138 | 31/07/2019 | 31/07/2019 | Withdrawn |