Midlands State University Library

Business marketing : (Record no. 13496)

MARC details
000 -LEADER
fixed length control field 00740cam a22002532 4500
001 - CONTROL NUMBER
control field 0000025818
003 - CONTROL NUMBER IDENTIFIER
control field ZW-GwMSU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190715151847.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100505s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability $
International Standard Book Number 9780071263436
040 ## - CATALOGING SOURCE
Original cataloging agency rda
Transcribing agency MSU
Language of cataloging English
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name DWYER, Robert. F.
Relator term Author
245 10 - TITLE STATEMENT
Title Business marketing :
Remainder of title connecting strategy, relationships, and learning
Statement of responsibility, etc F. Robert Dwyer and John F. Tanner
250 ## - EDITION STATEMENT
Edition statement Fourth
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 2009.
300 ## - PHYSICAL DESCRIPTION
Extent 678 pages
Other physical details Col. Ill
Dimensions 22 cm.
336 ## - CONTENT TYPE
Source rdacontent
content type term text
337 ## - MEDIA TYPE
source unmediated
media type term rdamedia
media type code n
338 ## - CARRIER TYPE
source rda
carrier type term rda
carrier type code nc
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name TANNER, John F
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type Source of acquisition
    Library of Congress Classification     Harare Campus Library Harare Campus Library Open Shelf 10/07/2019 285.94   HF5415 DWY BK132187 15/07/2019   146616 15/07/2019 Book Baroda
    Library of Congress Classification     Harare Campus Library Harare Campus Library Open Shelf 10/07/2019 285.94   HF5415 DWY BK132157 15/07/2019   146617 15/07/2019 Book Baroda
    Library of Congress Classification     Harare Campus Library Harare Campus Library Open Shelf 10/07/2019 285.94   HF5415 DWY BK132067 15/07/2019   146618 15/07/2019 Book Baroda
    Library of Congress Classification     Main Library Main Library Open Shelf 05/05/2010 45.00 22 HF5415 DWY BK49705 03/06/2019 31/05/2019 83297 18/09/2017 Book