Principles of marketing / (Record no. 118028)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00678cam a2200229 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220408104314.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120124t xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MSULIB |
| Language of cataloging | English |
| Description conventions | rda |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 KOT |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 9 (RLIN) | 232 |
| Relator term | author |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc | created by Philip Kotler. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | India : |
| Name of publisher, distributor, etc | Pearson Education Ltd, |
| Date of publication, distribution, etc | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 661 pages; |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| content type term | text |
| -- | text |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| media type term | unmediated |
| media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| carrier type term | volume |
| carrier type code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 237 |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 070719 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Batanai Library | Batanai Library | Core Collection | 03/10/2011 | 38.00 | 22 | HF5415 KOT | BK6860 | 06/03/2017 | 30/10/2015 | 55450 | 12/01/2018 | Core Collection | |||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 03/10/2011 | 40.00 | 61 | HF5415 KOT | BK35794 | 17/10/2023 | 17/10/2023 | 61807 | 18/09/2017 | Book | |||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 06/03/2006 | 40.00 | 48 | HF5415 KOT | BK38350 | 26/09/2019 | 23/09/2019 | 61802 | 18/09/2017 | Book | |||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 03/10/2011 | 38.00 | 2 | HF5415 KOT | BK7898 | 03/04/2012 | 23/02/2012 | 57083 | 12/01/2018 | Reserve | |||||
| Library of Congress Classification | PostGraduate Studies Library | PostGraduate Studies Library | Open Shelf | 03/10/2011 | 40.00 | 5 | 1 | HF5415 KOT | BK6555 | 07/09/2017 | 09/04/2017 | 60313 | 18/09/2017 | Book | ||||
| Library of Congress Classification | PostGraduate Studies Library | PostGraduate Studies Library | Open Shelf | 03/10/2011 | 40.00 | 2 | HF5415 KOT | BK6622 | 07/09/2017 | 17/07/2012 | 61804 | 18/09/2017 | Book | |||||
| Library of Congress Classification | PostGraduate Studies Library | PostGraduate Studies Library | Open Shelf | 03/10/2011 | 40.00 | HF5415 KOT | BK6357 | 07/09/2017 | 60316 | 18/09/2017 | Book | |||||||
| Library of Congress Classification | PostGraduate Studies Library | PostGraduate Studies Library | Open Shelf | 03/10/2011 | 40.00 | 10 | HF5415 KOT | BK11925 | 07/09/2017 | 21/05/2016 | 60315 | 18/09/2017 | Book |