Strategic marketing (Record no. 116882)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00653nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211118121315.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170905b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780195987065 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MSU |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing |
| Remainder of title | theory and applications for competitive advantage |
| Statement of responsibility, etc. | Edited by Peet Venter and Mari Jansen Van Rensburg |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cape Town |
| Name of publisher, distributor, etc. | Oxford University Press Southern Africa |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 374 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | VENTER, Peet (ed.) |
| 9 (RLIN) | 11863 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | JANSEN VAN RENSBURG, Mari (ed.) |
| 9 (RLIN) | 11864 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Doctor of Business Leadership Library | Doctor of Business Leadership Library | Open Shelf | 26/04/2012 | Windmill | 51.68 | 25 | HF5415 STR | BK74224 | 11/10/2023 | 15/09/2023 | 104909 | 18/09/2017 | Book | ||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 26/04/2012 | Windmill | 51.68 | 19 | HF5415 STR | BK74450 | 03/06/2021 | 22/05/2021 | 104907 | 18/09/2017 | Book | ||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 26/04/2012 | Windmill | 51.68 | 18 | HF5415 STR | BK74460 | 21/03/2020 | 14/03/2020 | 104908 | 25/10/2017 | Book |