Advertising management : (Record no. 116587)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00559cam a22002052 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000016017 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211116083539.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 071210s xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8122415946 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Your Holding Symbol |
| Transcribing agency | MSU |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | MATHUR, U. C. |
| 9 (RLIN) | 1731 |
| 245 10 - TITLE STATEMENT | |
| Title | Advertising management : |
| Remainder of title | text and cases |
| Statement of responsibility, etc. | U C Mathur |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Revised second edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi: |
| Name of publisher, distributor, etc. | New Age International, |
| Date of publication, distribution, etc. | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 334 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main Library | Main Library | 03/10/2011 | 47.00 | 6 | HF5823 MAT | BK3047 | 07/09/2017 | 24/03/2013 | 72894 | 03/10/2011 | Book | |||||
| Library of Congress Classification | Main Library | Main Library | 13/03/2007 | 78.00 | HF5823 MAT | BK12207 | 03/10/2011 | 67167 | Book | Open Shelf |