The new marketing research systems :
CURRY, David J.
The new marketing research systems : how to use strategic database information for better marketing decisions David J Curry - New York John Wiley & Sons 1993 - 397 p.
Includes index.
0471530581
Marketing research--Statistical methods--Data processing
The new marketing research systems : how to use strategic database information for better marketing decisions David J Curry - New York John Wiley & Sons 1993 - 397 p.
Includes index.
0471530581
Marketing research--Statistical methods--Data processing