Marketing strategy:
HILL, Mark E.
Marketing strategy: the thinking involved Mark E Hill - Thousand Oaks Sage Publications 2013 - 335 p.
Includes bibliographical references and index.
9781412987301 (pbk)
Marketing --Management
Strategic planning
Marketing strategy: the thinking involved Mark E Hill - Thousand Oaks Sage Publications 2013 - 335 p.
Includes bibliographical references and index.
9781412987301 (pbk)
Marketing --Management
Strategic planning