Introduction to the hospitality industry :
Powers, Tom.
Introduction to the hospitality industry : created by Tom Powers - 4th - New York : John Wiley & Sons, 1999. - 461 pages
Includes index.
Part I Perspectives on careers in hospitality; Chapter 1 - The hospitality industry and you Part II Food service; Chapter 2 - The restaurant business, 3 - Restaurant operations, 4 - Restaurant industry organization: chain, independent, of franchise, 5 - Forces shaping food service, 6 - Issues facing food service, 7 - Institutions and institutional food service Part III Lodging; Chapter 8 Lodging: meeting guest needs, 9 - Hotel and motel operations, 10 - Forces shaping the hotel business, 11 - Competition in lodging Part 4 Travel, tourism, and the hospitality industry Chapter 12 Tourism: front and center, 13 - Destinations: tourism generators Part V Special topics; Chapter 14 The role of service in the hospitality industry, 15 - Views of the future, Index.
The updated edition of this classic introductory textbook. Accompanied by NRAEF student workbook for use in its ProMgmt. certificate program, this book offers a comprehensive treatment of the entire hospitality industry, thoroughly updated to reflect the latest trends in the hospitality, foodservice, and travel/tourism industries. It provides learning objectives, summaries, review questions, and key terms concepts, along with real-life case histories.
047131036
Hospitality industry
TX911 POW
Introduction to the hospitality industry : created by Tom Powers - 4th - New York : John Wiley & Sons, 1999. - 461 pages
Includes index.
Part I Perspectives on careers in hospitality; Chapter 1 - The hospitality industry and you Part II Food service; Chapter 2 - The restaurant business, 3 - Restaurant operations, 4 - Restaurant industry organization: chain, independent, of franchise, 5 - Forces shaping food service, 6 - Issues facing food service, 7 - Institutions and institutional food service Part III Lodging; Chapter 8 Lodging: meeting guest needs, 9 - Hotel and motel operations, 10 - Forces shaping the hotel business, 11 - Competition in lodging Part 4 Travel, tourism, and the hospitality industry Chapter 12 Tourism: front and center, 13 - Destinations: tourism generators Part V Special topics; Chapter 14 The role of service in the hospitality industry, 15 - Views of the future, Index.
The updated edition of this classic introductory textbook. Accompanied by NRAEF student workbook for use in its ProMgmt. certificate program, this book offers a comprehensive treatment of the entire hospitality industry, thoroughly updated to reflect the latest trends in the hospitality, foodservice, and travel/tourism industries. It provides learning objectives, summaries, review questions, and key terms concepts, along with real-life case histories.
047131036
Hospitality industry
TX911 POW