The promotional planning process
STRANG, Roger A.
The promotional planning process Roger A Strang - New York Praeger Publishers 1980 - 127 p.
Includes bibliographical references and index.
0030491010
Marketing
Sales promotion--Planning
The promotional planning process Roger A Strang - New York Praeger Publishers 1980 - 127 p.
Includes bibliographical references and index.
0030491010
Marketing
Sales promotion--Planning