Generation Y in consumer and labour markets /
PARMENT, Anders, 1972-
Generation Y in consumer and labour markets / Anders Parment. - New York : Routledge, 2012. - xx, 153 p. : ill. ; 24 cm. - Routledge interpretive marketing research ; 15 .
Includes bibliographical references and index.
9780415886482 9780203803073 (ebk.)
2011012949
Generation Y--Economic conditions.
Young adult consumers.
Generation Y--Employment.
Generation Y in consumer and labour markets / Anders Parment. - New York : Routledge, 2012. - xx, 153 p. : ill. ; 24 cm. - Routledge interpretive marketing research ; 15 .
Includes bibliographical references and index.
9780415886482 9780203803073 (ebk.)
2011012949
Generation Y--Economic conditions.
Young adult consumers.
Generation Y--Employment.