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Identifiable but not identical : combining social identity and uniqueness motives in choice /

Chan, Cindy

Identifiable but not identical : combining social identity and uniqueness motives in choice / created by Cindy Chan, Jonah Berger and Leaf Van Boven - Volume 40, number , .

ISSN: 00935301

Subjects--Topical Terms:
Consumer behaviour--Personality psychology--Social group

LC Class. No.: HF5415.3 JOU

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