Tour operators and operations : development, management and responsibility /
Holland, Jakki,
Tour operators and operations : development, management and responsibility / created by Jakki Holland and David Leslie. - 282 pages : illustrations ;24 cm
Includes bibliographical references and index.
Introduction -- The package holiday and the rise of the tour operator -- The operating environment -- Product development -- Small and medium sized tour operators -- Customer service -- Financial planning : pricing the package -- Tour operators and key travel regulations (with David Grant) -- Distribution(place) -- Marketing -- Human resources and managing the workforce -- Crisis management -- A look ahead : challenges and issues.
9781780648231 (pbk. : alk. paper)
Tourism--Management.
Package tours.
G155.A1 HOL
Tour operators and operations : development, management and responsibility / created by Jakki Holland and David Leslie. - 282 pages : illustrations ;24 cm
Includes bibliographical references and index.
Introduction -- The package holiday and the rise of the tour operator -- The operating environment -- Product development -- Small and medium sized tour operators -- Customer service -- Financial planning : pricing the package -- Tour operators and key travel regulations (with David Grant) -- Distribution(place) -- Marketing -- Human resources and managing the workforce -- Crisis management -- A look ahead : challenges and issues.
9781780648231 (pbk. : alk. paper)
Tourism--Management.
Package tours.
G155.A1 HOL