Midlands State University Library

The intrapreneur and innovation in creative firms/

Camelo-Ordaz, Carmen

The intrapreneur and innovation in creative firms/ created by Carmen Camelo-Ordaz, Mariluz Fernández-Alles and José Ruiz-Navarro; Elena Sousa-Ginel - International small business journal Volume 30, number 5 .

This article analyses how the intrapreneur’s demographic characteristics and personal values influence innovation performance in small creative firms. We demonstrate that the intrapreneur’s previous experience in developing and commercializing creative products and services, together with an entrepreneurial value system (EVS), constitute characteristics that positively affect a firm’s innovation performance. This article makes two main contributions. First, research on factors that stimulate innovation in small creative firms is scarce. Second, the article applies a cognitive approach integrating demographic characteristics and personal values, aspects that are rarely jointly explored in entrepreneurship research.

02662426


Innovation--Creative industries--Innovation management

HD2341.169