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Influence of national and organisational culture on customer relationship management in bakery industry of Zimbabwe/

MAPOSA, Belta T.

Influence of national and organisational culture on customer relationship management in bakery industry of Zimbabwe/ Belta T Maposa. - Gweru: Midlands State University, 2019 - 71 leaves Illustrations

Masters in Marketing Strategy

Includes bibliography

Subjects--Topical Terms:
Corporate culture
management
Culture

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