Midlands State University Library

The Impact of Customer Value on Purchase Decision Making In The Zimbabwean Motor Industry/

Dumbu,Kudakwashe

The Impact of Customer Value on Purchase Decision Making In The Zimbabwean Motor Industry/ Kudakwashe Dumbu - Gweru: Midlands State University, 2017 - 75 leaves illustrations

Masters of Commerce In Strategic Management And Corporate Governance

Includes bibliography


Relationship marketing--Motor industry
Customer relations--Motor industry