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Effectiveness of consumer sales promotions to sales volumes in FMCG Opaque beer Marketing/by

Zihura, Leonard

Effectiveness of consumer sales promotions to sales volumes in FMCG Opaque beer Marketing/by Leonard Zihura - Gweru: Midlands State University, 2015 - 62 leaves illustrations

Master of Commerce in Marketing Strategy

Includes biliography

Subjects--Topical Terms:
Sales promotion
Advertising
Sales management

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