The impact of rebranding on brand equity in the Insurance sector in Zimbabwe/by
Nyakurerwa, Jabulani
The impact of rebranding on brand equity in the Insurance sector in Zimbabwe/by Jabulani Nyakurerwa - Gweru: Midlands State University, 2016 - 62 leaves illustrations
Master of Commerce in Marketing Strategy
Includes bibliography
Brand name product
Brand choice
Product management
The impact of rebranding on brand equity in the Insurance sector in Zimbabwe/by Jabulani Nyakurerwa - Gweru: Midlands State University, 2016 - 62 leaves illustrations
Master of Commerce in Marketing Strategy
Includes bibliography
Brand name product
Brand choice
Product management