Midlands State University Library

Conducting focus groups for business and management students

OATES, Caroline

Conducting focus groups for business and management students Caroline J Oates and Panayiota J Alevizou - Los Angeles Sage 2018 - 90 p. - (Mastering business research methods) .

Includes bibliographical references.

9781473948228


Focus groups
Interviewing
Qualitative research